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Building an Online Portfolio

Online Portfolio for Designers If your looking to do some freelancing, or maybe just want to start building your portfolio for the future, you will need to find a way to make an online portfolio accessible to people no matter where they are. Here are some great tips to building a website online to showcase your portfolio of work and making it accessible on multiple types of devices.

Deciding What’s in and What’s Out

Take all your work and evaluate it based on these points to get the best possible display of work on your online portfolio.
  • Quality: Look at all your work and then choose only the best. You want some variety if you have it but avoid using a piece that is not a great portrayal of what you do if it is not going to look like it belongs there.
  • Dates: If at all possible you want to have examples with current dates. This shows you are working and can also show how long you have been in the business.
  • Industry: I you have work that covers multiple industries don’t be afraid to showcase it. This shows variety and diversity in what you can do for a a client. That can be an advantage so if you can, use that.
  • Type: If you have a variety of mediums or styles show examples of those.
  • Efficient Order: Show the best of the best first, people often will not go through your whole portfolio with a fine tooth comb.

1. Current Projects

Have a section that you can share updates, current progress and even awards and mentions. This will give anyone viewing your online portfolio an opportunity to learn more about you and will make your portfolio more than just a static page.
  • Share news of new clients or new projects you are working on.
  • List awards you’ve received. Include when you received them, why you received them and who gave them too you.
  • Interviews within your community or in publications.
  • Mentions of your work are important too. Quotes, screenshots and links to mentions will help build your profile.

2. The About Page

Along with knowing what you can do, people want to know who you are. You need a strong about page that features a professional picture of you, information about what you do and some insight into who you are. You don’t need too go into in depth detail but let people know who you are and make an effort to connect to them by sharing an experience such as what got you into graphic design or why you are passionate about it. This is the place you are going to connect and get other to invest in you. Don’t make this a stock resume section. Be real. Be genuine. Add links at the end of this section to your social media platforms so viewers can connect further with you.

3. Client Testimonials

If you have them, use them. Ask previous clients to give you feedback and then post this feedback as part of your portfolio. This will give clients a chance to see who you’ve worked for and what projects you have completed. No matter where you are in your career, starting your portfolio now is a great time to start connecting with people and getting your work out there for everyone to enjoy.